Skip to main content

The Fifteen Social Media Trends that Defined a Generation

For the latest data and information, visit our Facts & Stats page

Over the past few years, social media has given rise to a number of crazes that have quickly spread across the web; with the likes of Twitter and Facebook, a trend started in Devon can reach Delaware in a matter of minutes. In the past 5 years, social media trends have got bigger and bigger, and in some cases wackier and wackier.

From the more absurd trends like Batmanning and Cinnamon Challenge, to those with an underlying charitable cause like the Ice Bucket Challenge, social media trends spread like wildfire. Chances are you’ll have had at least a handful of trends pop up on your social media feeds over the years.

Take a look at our infographic below and discover just how many millions Thumbs Up for Stephen raised and how many times Gangnam Style was watched. Which trend has been your favourite? And, be honest, how many crazes have you taken part in?