In June 2014 we asked every MP to become the superhero of their constituency by helping us to recruit more local lifesavers to our stem cell donor register.
We sent each MP a superhero cape to help them get into character, and asked them to help us raise awareness of Anthony Nolan in their local press and on social media, and to help us out with local events.
We even took our capes to the 2014 Autumn Party Conferences to talk to the parties about how they can support our work.
The response was amazing. We had superhero MPs on the roof of Parliament, superhero MPs flying through the air and, most importantly, nearly 100 superhero MPs on the ground working with us to recruit more local donors.
Even though the campaign is over, we’re still working with MPs in their constituencies to raise awareness of stem cell donation and the importance of signing up to our register.
Our Destination: Cure report calls on government to maintain support for Anthony Nolan’s work to grow the stem cell donor register.
Capes vs. Cancer: Scotland
In May 2015 Anthony Nolan went to Scotland to challenge Members of the Scottish Parliament to become superheroes and join Anthony Nolan in the hunt for potentially lifesaving stem cell donors.
We had MSPs from the Highlands to the Lowlands working hard within their constituencies to raise awareness of our register and the need for more donors.
Together with our supporters, we even travelled to the Scottish Parliament to encourage MSPs to don a cape in the name of Anthony Nolan, and to talk to them about how they can support our lifesaving work.